Open Source Online Dating?

After mocking the personal ad network of OSDN, I'm ready to embrace an open solution for online dating. How about removing the middle man, and letting every blogger advertise themselves for mating and playing potential? Remove FriendFinder, Match.com and Spring Street from the equasion and let people search the internet for themselves.

This is the model Filchyboy proposes the The Dating Syndicate. Just a rough draft idea at this time, but an inspiring one.